All School Articles
A School Leader’s Guide To Working Smarter & Not Harder
If you are a school leader, chances are you are currently focused on arranging every detail for the beginning of the semester. From making sure everything is ready on time to communicating with parents, students and staff, there is a lot on your plate this season!...
Social Media Hacks To Welcome Families to the 2022–2023 School Year
The countdown for the new semester has begun! In just a few weeks, your school's hallways and classrooms will be filled with students, parents, and teachers ready to start the school year. But how can you help families prepare for the new semester even before they set...
Schola-Approved Tips To Bring Your School’s Features To Life On YouTube
Every school has outstanding attributes that make it special. From its close-knit community to its educational approach, your school has so much to offer, and families need to know about it. Finding new and creative ways to showcase everything you love about your...
Unlock Families’ Curiosity and Commitment To Your School
School leaders across the country know that getting families committed to a school is an ongoing task. Commitment starts with curiosity, that’s why finding creative ways to keep new and returning families eager to learn more about your school’s offer and future plans...
Three Ways To Help The Entire Family Get Ready For College
Do you remember when you started to think about going to college? Nowadays, students of all ages can begin developing a college mindset early in their academic careers. As school leaders, providing a supportive and encouraging environment for students can help them...
Three Virtual Events To Keep Your Families Connected
Summer is already flying by, can you believe it? What efforts are you making to continue recruiting and keeping your returning families engaged with your school? Hosting virtual events can be a great way to stay connected with your community and help them get all the...
5 Ways To Promote Student Retention Through The Summer
How much time are you dedicating weekly toward your student retention efforts? Student retention is just as important as recruitment, so it’s essential for all school leaders to work on it throughout the year, and summer is no exception! Retention is one of the key...
Three Essential Tactics to Boost Recruitment This Summer
Summer is in full swing, and nurturing families through effective communication is essential to get more students to show up on that first day of school. What tactics are you already using to reach your recruitment goals for the next school year? At Schola, we...
Ten Tips To Make The Most Out Of Your Social Media Posts
In 2022, when it comes to brands, they all should have a strategic social media presence, and yes, that includes your school. More than ever, families are allowing social media to influence their decision-making process; it might be to choose the trendiest backpack or...
Students’ Favorite Teachers Receive BIG Surprise
For six years now, Schola has helped thousands of students find their ideal educational setting to improve their education outcomes. We have traveled all around the United States, from California to New York and everywhere in between, spotlighting amazing schools in...
Leading Tools To Stay Connected With Parents During The Summer
As we are wrapping up the semester, you might be wondering how to stay connected and keep new and recurring families engaged with your school, so they show up on that first day of the next school year. The answer is simple: through effective communication. If...
KPIs and Metrics You Should Be Tracking With Your PK-12 Student Recruitment Campaigns
“If you can't measure it, you can't manage it.”-Jaime Martinez, CEO In the classroom, students often set goals they hope to accomplish by the end of the year. Before setting those goals, they have to establish where they are now so they can track how far they have...
Three Ways To Really Show Teacher Appreciation
As National Teacher Appreciation Week comes to an end, it’s essential to continue acknowledging the outstanding work teachers do on a daily basis. Teachers are the backbone of all schools across the country, and as school leaders, we must support, encourage, and...
Making Professional Development Effective So You Can Grow Together
“That is what learning is. You suddenly understand something you’ve understood all your life, but in a new way.” - Doris Lessing. As educators and school leaders, we often encourage our students to continue learning beyond the classroom and pushing to reach their full...
Five “Hats” That School Leaders Must Wear For Successful Management
School leaders are often defined as the face of the school, but I think we can all agree that the responsibilities of a school leader entail so much more than that. Daily tasks go all the way from leading teachers and staff to managing a budget and implementing...
Three Reasons Why Students Might Leave Your School & How To Flip It
As school leaders, you know that re-enrolling current students is crucial for any school's success. You've likely already experienced some retention benefits, like building a tight-knit community and maximizing your return on investment. So understanding the reasons...
Three Reasons Why Parents Are Searching For Schools With Personalized Learning
Every day more and more families are looking for specific educational approaches to help their children receive the support they need to thrive. Personalized Learning is one of the many options out there for a more complete and customizable learning experience. This...
Three Ways To Highlight Your School Community On Social Media
How many times today have you scrolled through your favorite social media platform? We all do it, and every day more and more brands are creating targeted content to keep us engaged. So don't let your school get lost in a sea of posts! Instead, start building an...
Why Bilingual Communication Is Vital For School Success
Did you know that 20% of new students don’t show up on the first day of school? That is why staying top of mind with your target families through constant and efficient communication is vital for a successful recruitment process. Recruitment is all about: Attracting...
Six Dos & Dont’s For Communicating With Parents Through Social Media
Have you ever been at the grocery store, and something catches your eye, so you go ahead and grab it? Well, sharing and interacting with content on social media is very similar to that. The average time a person looks at a post is 1.7 seconds, so including a...