Category: Recruitment and Enrollment
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Don’t Fall Behind on Recruitment! A School Leaders’ Checklist for the New School Year
In just a few days, the bell will ring for a new school year, and at Schola, we know that ensuring everything is ready to welcome your students is your top priority. But don’t worry, you don’t have to start out the new school year alone! We are here to lend a hand. This checklist…
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A School Leader’s Guide To Working Smarter & Not Harder
If you are a school leader, chances are you are currently focused on arranging every detail for the beginning of the semester. From making sure everything is ready on time to communicating with parents, students and staff, there is a lot on your plate this season! That’s why identifying new ways to work smarter and…
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Social Media Hacks To Welcome Families to the 2022–2023 School Year
The countdown for the new semester has begun! In just a few weeks, your school’s hallways and classrooms will be filled with students, parents, and teachers ready to start the school year. But how can you help families prepare for the new semester even before they set foot on your campus? Social media is a…
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Schola-Approved Tips To Bring Your School’s Features To Life On YouTube
Every school has outstanding attributes that make it special. From its close-knit community to its educational approach, your school has so much to offer, and families need to know about it. Finding new and creative ways to showcase everything you love about your school and its community is essential to keep new and returning families…
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Unlock Families’ Curiosity and Commitment To Your School
School leaders across the country know that getting families committed to a school is an ongoing task. Commitment starts with curiosity, that’s why finding creative ways to keep new and returning families eager to learn more about your school’s offer and future plans is essential for successful enrollment and retention. The first step to building…
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Three Virtual Events To Keep Your Families Connected
Summer is already flying by, can you believe it? What efforts are you making to continue recruiting and keeping your returning families engaged with your school? Hosting virtual events can be a great way to stay connected with your community and help them get all the info they need on the latest plans and updates…
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5 Ways To Promote Student Retention Through The Summer
How much time are you dedicating weekly toward your student retention efforts? Student retention is just as important as recruitment, so it’s essential for all school leaders to work on it throughout the year, and summer is no exception! Retention is one of the key data points for all schools in the US. Your retention…
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Three Essential Tactics to Boost Recruitment This Summer
Summer is in full swing, and nurturing families through effective communication is essential to get more students to show up on that first day of school. What tactics are you already using to reach your recruitment goals for the next school year? At Schola, we work with schools all over the country, providing tools and…
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Leading Tools To Stay Connected With Parents During The Summer
As we are wrapping up the semester, you might be wondering how to stay connected and keep new and recurring families engaged with your school, so they show up on that first day of the next school year. The answer is simple: through effective communication. If you intend to have new families enroll in your…
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KPIs and Metrics You Should Be Tracking With Your PK-12 Student Recruitment Campaigns
“If you can’t measure it, you can’t manage it.” -Jaime Martinez, CEO In the classroom, students often set goals they hope to accomplish by the end of the year. Before setting those goals, they have to establish where they are now so they can track how far they have come. As a school administrator looking…
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Five “Hats” That School Leaders Must Wear For Successful Management
School leaders are often defined as the face of the school, but I think we can all agree that the responsibilities of a school leader entail so much more than that. Daily tasks go all the way from leading teachers and staff to managing a budget and implementing effective communication. This constantly evolving role comes…
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Three Reasons Why Students Might Leave Your School & How To Flip It
As school leaders, you know that re-enrolling current students is crucial for any school’s success. You’ve likely already experienced some retention benefits, like building a tight-knit community and maximizing your return on investment. So understanding the reasons why families choose to leave is fundamental to preventing these situations and boosting your re-enrollment metrics. At Schola,…
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Why Bilingual Communication Is Vital For School Success
Did you know that 20% of new students don’t show up on the first day of school? That is why staying top of mind with your target families through constant and efficient communication is vital for a successful recruitment process. Recruitment is all about: Attracting the right families to your school Convincing these families to…
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Six Dos & Dont’s For Communicating With Parents Through Social Media
Have you ever been at the grocery store, and something catches your eye, so you go ahead and grab it? Well, sharing and interacting with content on social media is very similar to that. The average time a person looks at a post is 1.7 seconds, so including a pick-me-up factor is essential to increasing…
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Maximize Your Time And Delegate Follow-Up Tasks In Just Four Steps
Have you sent a follow-up email to your prospective families but haven’t heard anything back? Following up is an ongoing task that helps reach more families, increase enrollment rates, and keep parents excited about what your school has to offer. Studies show that to capitalize on the power of effective follow-up, we must make at…