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Why Marketing Metrics are Meaningful (to Everyone!)

Why Marketing Metrics are Meaningful (to Everyone!)

by Kayla Smith | Sep 27, 2021 | Recruitment and Enrollment, School Resources

We live in a data-driven world. Nearly everything these days can be measured, monitored, and optimized. Data is incredibly valuable for school marketing because it means we can obtain and understand key metrics like cost per lead, conversion rate, and return on...
What Parents Need to Know About Online K-12 School

What Parents Need to Know About Online K-12 School

by Carlos Melendez | Sep 20, 2021 | Parent Resources, Supporting Your Student

Online K-12 education is an excellent alternative to traditional schooling. Your child can enjoy the flexibility of virtual school with the resources of a program built for their needs. And without location as a factor, you can consider schools that might have been...
3 Reasons to Ask Students This Question

3 Reasons to Ask Students This Question

by Kayla Smith | Sep 13, 2021 | Education, School Resources

School is back in full swing! But before the back-to-school excitement begins to fade and students settle into routines, asking one crucial question may change the trajectory for the year. What does success look like to you?  Students come from diverse...
3 Indicators Your Child is at the Wrong School

3 Indicators Your Child is at the Wrong School

by Kayla Smith | Sep 7, 2021 | Parent Resources, School Choice

School should be a place of excitement, curiosity, and relationship building, yet many students do not have this experience. Being at the wrong school can be detrimental to students’ academic and social-emotional success. But how do you know if you need to start...

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